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Write a sentence on a support page is not simple. You haven't even said what the sentence was.


"I would like to cancel my LifeLock subscription."


There is still tremendous friction in being required to talk to someone. Was "cancel my subscription" an option from your account settings menu? Was it hidden somewhere on the account page? Is there no such button, and instead you had to open a general ticket? Did you have to use google to figure out how to cancel your lifelock subscription? Did the place you post on have a dialogue?

I think your bar is far far too low.




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