A few sentences in, I was thinking that the article felt AI-generated, so I scrolled to the bottom of the page. There's no author listed, but there is this disclaimer:
"AI assists in refining our editorial process, ensuring that every article is engaging, clear and succinct."
One thing I hope we'll see in the future on these types of articles is the ability to view the original prompt. If your goal is to be succinct, you can't get much more succinct than that.
I think this assumes a very limited scope of how AI gets used for these. As if the article is a one and done output from a single prompt. I can imagine many iterative prompts combined with some copying and pasting to get an hour’s worth of copy in five minutes.
the reason LLMs use that jovial, overly friendly tone is because it's so common in journalism and marketing. this article does smell of ChatGPT, but there's absolutely no way to know for sure. people using LLMs annoy me just as much as people who are so certain that they can tell the difference
a smart person can make ChatGPT sounds completely authentic, and a very boring and middle of the road writer who uses em-dashes can make themselves sound completely inauthentic. it's not like LLMs got their style from nowhere
as far as I'm concerned, as long as the factual information has been curated by a human, I don't give a shit
"AI assists in refining our editorial process, ensuring that every article is engaging, clear and succinct."
One thing I hope we'll see in the future on these types of articles is the ability to view the original prompt. If your goal is to be succinct, you can't get much more succinct than that.