My experience says that you need to be good at at least one of these. Ideally, you should do all IMO:
1. Network especially with people you have already worked with/for in industry that you are now freelancing in. Most ppl underestimate this. For example, I have a list of contacts whom I email at least once a year just saying hi. I usually do it during christmas/new year eve. Never burn bridges with anyone and always try and stay in touch.
2. Get found by people/clients/recruiters/employers by building a strong online presence. I constantly get good offers through linkedin. To do this however, you need to focus on a more specialist profile vs. a generalist profile. Focus on your niche, add the right keywords and experience, get recommendations online in that domain and frequently update your profile.
1. Network especially with people you have already worked with/for in industry that you are now freelancing in. Most ppl underestimate this. For example, I have a list of contacts whom I email at least once a year just saying hi. I usually do it during christmas/new year eve. Never burn bridges with anyone and always try and stay in touch.
2. Get found by people/clients/recruiters/employers by building a strong online presence. I constantly get good offers through linkedin. To do this however, you need to focus on a more specialist profile vs. a generalist profile. Focus on your niche, add the right keywords and experience, get recommendations online in that domain and frequently update your profile.